Five Simple Strategies To Help You Attract Investors-yuanmu

Business Most people don’t realize that potential investors are all around you —there is no shortage of money—and the more prepared you are, the more compelling your investment opportunity becomes. Raising capital from investors or acquiring the proper resources you need is a right of any entrepreneur and one of the best ways a growing business can assure its success. Know how to compel others to invest rather than you chasing the money. Here are top 5 things you can do right from the beginning to build value in your business and help you become more attractive to the money: 1. Develop a healthy relationship with money and know that you deserve to have it. Money is just energy and capital is just one of the many resources necessary to grow your business. If you become too attached to this process or have a sense that your self-worth is tied into the money, you may actually repel investors. 2. People invest in PEOPLE so make sure you’ve taken the time to attract the right mentors and advisors to support you during this process to help you attract the resources you need. There are others who have made this journey successfully before you so find out who they are and attach them to your project somehow. Investors and sponsors are more inclined to put their money into a project with a management and advisory team that has a proven track record. If they’ve done it once, they are more likely to re-create their success. 3. Do what you can to prove out your concept by developing your markets, monetizing some aspect of your business, building a database of prospective customers, forming strategic Alliances and Joint Ventures, and obtaining purchase orders and letters of interest whenever possible. Investors and sponsors are more inclined to take notice if you can show that there really is interest in your products and services. 4. Obtain as much protection for your Intellectual Property (IP) as possible. Having a patent, or the opportunity to patent your IP, is generally the most attractive opportunity to an investor. If not a patent, make sure you have the opportunity to create future IP such as trademarks and copyrights to show that your products and services will not become obsolete. Protect what you can up front to assure interest from investors but if that’s not possible, make sure you have a plan to do so in the near future. 5. Make sure you are passionate and invested in this process yourself and be able to clearly articulate that to investors. Investors want to know how much time and money YOU’VE invested, how passionate you are, how far you’re willing to go with it and how stable you are emotionally and financially so that they know you will have staying power. Application of these items can be done over time and will help you become super-attractive to money and other resources! About the Author: 相关的主题文章: